Lindsay Foley

SENIOR GRAPHIC DESIGNER //  lindsay_foley@icloud.com  //  612.387.7168
Motivated • Thoughtful • Skilled • Creative concepter • Lover of life • Inspirer

EXPERIENCE
Ebenezer Senior Living | Senior Graphic Designer — Edina, Mn
August 2018-April 2025
I loved working in a role where we truly maked a difference in the world. Ebenezer is a nonprofit organization in senior living that has captured my heart. We are affiliated with M Health Fairview, a leading hospital system in our community. With over 100 communities under our management—and more than 30 that we actively navigate at any given time—we are proud to be the leaders in senior living across Minnesota. We excel in what we do because we care deeply and work creatively.

Each community we serve has something unique to offer. It’s my job to help them develop a clear and precise voice, always anchored in the Ebenezer brand, which has stood for over 100 years of dedicated service. I worked on branding new construction projects, giving each new community its own distinct look and feel. I also help rejuvenate long-standing communities with limited budgets, bringing them up to date while honoring their history.

In addition, I guided graphic designers, ensuring our brand voice and visual identity remain consistent across all materials and platforms.

Life Time Fitness | Art Director — Chanhassen, Mn
June 2012-December 2017
I was lucky to work for one of the leading health facilities in the country. They are different than most companies because they offer over 20 products under one roof. My primary role was on our member retention and acquisition team, which brought in over 80% of Life Time Fitness’ revenue. In addition, I supported a number of other retention companies inside Life Time, including: LifeSpa, Life Time Swim, Kids Academy, LT Proactive, Life Time Foundation, Athletic Events and Corporate Membership Sales. 

MLT Vacations | Graphic Designer — Edina, Mn
January 2009-June 2012
MLT Vacations was a key leader in the travel industry for over 40 years. They seared key marketing for three main clients; Delta Vacations, United Vacations, and MLT Vacations. I designed marketing materials for all three internal clients, which included: brochures, billboards, magazine print, flyers, direct mail, and event signage. These communications were targeted towards travel agents and general consumer travel audiences. 

Celarity | Contract Art Director — Minneapolis, Mn
November 2007-Januray 2009
At Celarity, I primarly worked on a brand refresh for Medtronic, which included their brand identity and brand guidelines. In addition, I applied the refreshed brand in elements such as: print ads, posters, convention displays and digital banners. 

Periscope | Contract Art Director — Minneapolis, Mn
November 2006-September 2007
Working with multiple clients at a time such as Kemps, Hood Creamery, Wells Fargo Insurance, Rust-Oleum Corporation, Zinsser, Boston Scientific, and Miracle Ear. In charge of directing photo-shoots, print design, press-checks, and presenting creative to clients. 

Group One | Junior Art Director — Minneapolis, Mn
January 2005-June 2006
As an Art Director at Group One, I worked on strategic design development for Jennie O Turkey Store, Children’s Cancer Research Foundation, H&R Block, and Honeywell. This work including photo-shoot creative direction and press checks.